Journal

Science Communication in India: A Social Awareness Approach

Effective communication of scientific ideas to the general public is crucial to enhance scientific literacy and promote evidence-based decision-making in society. However, science communication in the Indian context is faced with several limits and constraints that hinder effective communication of scientific ideas. This article explores the sociality of science communication in India and the limits and constraints placed on it. We identify the lack of scientific literacy, a fragmented approach to science communication, cultural and religious beliefs, and economic disparities as major challenges. To overcome these challenges, a more socially aware approach recognizing the diverse social contexts in which scientific ideas are communicated is necessary. The article highlights the necessity for a more inclusive, democratic approach tailored to the diverse social contexts and suggests an integrated approach, promoting scientific literacy, recognizing cultural and religious factors, and addressing economic disparities.

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